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Market Educational Tours to Profit from Your Land

Many farming operations have begun to incorporate educational tours into their daily schedules, not only for the increase in visitors, but also to raise awareness of local agricultural products. Tours associated with on-farm productions such as making apple cider or maple syrup, or livestock production can help educate the public on the importance of maintaining agricultural lands at a time when many farming areas are being squeezed by encroaching development.

Tours are particularly attractive to schools that are looking for ways to teach children about agricultural life in an entertaining and engaging way; marketing to teachers and administrators can be profitable for any farming hobbyist. Because they are easily integrated into typical farming operations, additional overhead and manpower are low. In most cases, the tours can be run by the farm owners themselves.

Of course, having tours on an operational farm may require some additional homework on your part. If the farm is medium to large and the tour will include heavy machinery, it is important to know what safety laws are in place and how to implement them. While school boards typically insure their staff and students during field trips, it may pay to discuss the matter upfront, so that everything is in place and safe before the students arrive.

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